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The Meaninglessness of Earth Day

Posted on April 22, 2019 by Thomas Schueneman | 0 Comments

Today is Earth Day, the one day of the year set aside to celebrate our planet. It’s a curious aspect of human psychology, assigning arbitrary rotations of the planet to construe meaning, focus awareness, and inspire action; as such, the tactic is marginally effective. Every New Year’s Eve we resolve to do better, each birthday passes with renewed hope of a…

The message of Earth Day. Balancing despair with hope, vision and action toward a sustainable, just future.

Earth Day 2015: A Balancing Act Between Hope and Despair

Posted on April 22, 2015 by Thomas Schueneman | 0 Comments

For most chroniclers of recent history, April 22, 1970, the first Earth Day, marks the beginning of the modern environmental movement. It was a different time in so many ways. Instead of SUVs and hybrids, muscle cars and big sedans dominated the roads, guzzling leaded gas at an average cost of 35 cents per gallon. The exhaust spewed out their tailpipes mixed with…

How Earth Day is Just Like New Years’ Eve

Posted on April 21, 2014 by Thomas Schueneman | 0 Comments

I’m not eager to spoil the party of Earth Day. For the environmentalist crowd, a group to which I pledge my philosophical, if not always explicit, allegiance, Earth Day is a time for celebration and renewal. But there’s something in “Earth Day” that seems a little like New Years’ Eve, at least to me. Which is to say a disappointment. Even…

Earth Day: Saving the Planet is Saving Ourselves

Earth Day 2013 – Not Saving the Earth, Saving Ourselves

Posted on April 22, 2013 by Thomas Schueneman | 0 Comments

Today is Earth Day. You didn’t forget did you? Unfortunately, as Husna Haq writes in the Christian Science Monitor, it may be Earth Day itself that needs saving, not the Earth. Haq cites polls showing that back on the inaugural Earth Day in 1971, 63 percent of Americans saw restoring the natural environment as “very important.” This year, according to…

Has Earth Day become just another marketing opportunity for business?

The Business of Earth Day: A Valuable Environmental Event or Exploitative Marketing?

Posted on April 25, 2012 by Richard Matthews | 2 Comments

The money in Earth Day Does Earth Day promote environmental action or is it merely a marketing blitz meant to sell product? The answer is of course both, Earth Day is an event that encourages environmental action throughout the year, it is also a time when marketers think of ways they can find points of identification with anything that is…

What’s Up With the Rainforest for Earth Day: Brazil suspends Amazon dam project targeted by Avatar director

Posted on April 22, 2010 by James Boyce | 0 Comments

With the 40th anniversary of Earth Day upon us, a renewed sense of activism and attention is cast around the present state of our natural environment. What started as a local grassroots effort to increase environmental awareness and provoke action from our political leaders has not only led to significant policy changes, but has also developed into an international celebration of…

Christopher Swain: Swimming for a Healthier World is a Lesson in Life and a Vision for the Future

Posted on September 22, 2009 by Thomas Schueneman | 0 Comments

Chris Swain is swimming 1000 miles of the Atlantic ocean, from Marblehead, MA to Washington DC, to help raise awareness about the fate of our oceans and teach kids about caring for the environment.