
Making Green Sexy and Spiritual
Sustainability needs a new language that is more accessible and more compelling to the average person. Business, government, and other organizations are making strides advancing sustainability but we need wider involvement and faster growth. Although we are seeing increasing levels of environmental activism, we need to expand the message to reach a larger circle of people. We must do more…
Why the World Needs More Corporate Transparency
There are powerful social, environmental and economic implications associated with transparency. Corporations are not the only ones that should be concerned about transparency; governments, employees, consumers and the whole of civil society all have a stake. Transparency is about open access to an organization’s activities and this has implications for everything from climate change to the bottom line. Starbuck’s CEO Howard Schultz effectively communicated the…
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