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We are more than consumers

How REI Staying Closed On Black Friday Fights Consumerism…And How You Can Too

Black Friday, that infamous day after Thanksgiving when stores give great deals, starts earlier and earlier every year. The day for some retailers actually starts on Thanksgiving. JCPenney opened up at 5 pm PST on Thursday, while Kohl’s, Best Buy, Macy’s and Target opened their doors at 8 p.m. Walmart opened an hour later at 9 p.m. Let’s make something…

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For six days starting on Thanksgiving, a spree of over consumption ensues

The Six Days of Overconsumption

Everyone is well acquainted with the twelve days of Christmas, in the modern era, that is being replaced by 6 days of overconsumption. The period around Thanksgiving is the busiest U.S. shopping period of the year. Thanksgiving has long been a spectacle of consumer overindulgence, but now this rampant consumerism extends well beyond Black Friday. Marketers are finding more ways to entice consumers, but they ignore…

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