Americans want residential solar
This infographic from the Solar Energy Industries Association (SEIA) underscores how Americans really feel about solar energy. Despite the misleading characterization of solar and cleantech from the likes of 60 Minuets and Fox News, Americans understand the importance of going solar and want more of it.
A recent study by BrightCurrent shows that 91 percent of those with installed solar systems would recommend going solar to their friends. The study also said that residential solar grew dramatically over the past three years, doubling in 2011 and expanding by 60 percent in 2012. According to the research, the biggest challenge for solar is not technology or cost, but how the sector is misrepresented and therefore misunderstood by the general public.